NIC.PE: New Strategies for Companies.

The Telecommunications company, Red Cientifica Peruana (RCP), hopes to equip in the next 3 years up to a million of small and medium enterprises (SME) with an institutional web site, as part of a platform that helps their competitiveness.

“90% of the SME do not have identity on the Internet. We want all to use the domain .pe as a DNS symbol. We hope to launch this mechanism with strength in 2010”, asserted Rolando Toledo, general manager of RCP.

Also added that the Information and Communication Technologies (IT) will help SME to compete with national and foreign pairs, in the frame of commercial agreements in which Peru has subscribe, Andina announce.

He explained that technology tools will facilitate the marketing work of those businesses and will allow entrepreneurs to dedicate to their products.

Declared, “development of platforms for security, connectivity, electronic business, online service systems and accounting programs. SME need these tools that are used by bigger companies”.

On the other hand, stated that the sector has been able to bear the international crisis and that are reactivating some projects that delayed the investment plans of the RCP due to the international financial crisis.

Said, “we will grow 10% this year. The second semester of 2009 will be very interesting although we are conservatives. We hope to a turnover of almost US$5 million”.

Toledo estimated that by the end of the year they would have given their clients close to 50 thousand internet domains and mentioned that they count with thousand bloggers in their free blogs service or personal logbooks of Internet.

Concluded, “this is a long-term marketing bet. Just by developing the blog platform and being successful will benefit us as business through the publicity that is put in these spaces”.

Source:
Gestión
http://www.pymex.pe/noticias/peru/1753-el-90-de-pymes-no-tienen-identidad-en-internet.html


Juan Enrique Sánchez S.
President
www.nameaction.com
Domains Latin America